Whether you call your business multi-level marketing, network marketing, direct sales, or some other name, you face many challenges. They include recruiting qualified associates, getting them up and running, retaining them during the crucial first months, enabling successful operations, generating demand, rolling out new products and building brand value. To succeed you have overcome obstacles that may include operating far-flung networks; finding, training and motivating part-time workforces; and competing with well-known brand names.
Successful communications are the key. The good news is that live and on-demand updates and training using video, audio and rich media presentations have never been faster, easier, or less expensive to develop, manage and publish. By embracing the cost-effective reach of the Internet and the compelling story-telling capability of video and other media to reach associates and prospects with compelling content when, where and how they want to be reached, you can increase your revenue by executing an effective, multi-channel communications strategy.
From easy, affordable fully managed live event broadcasts to secure, project-based on-demand audio, video and rich media publishing to creating long-lived reference assets, Multicast delivers a superior viewer experience to consumers and staff that helps you to motivate your team, promote your products and achieve your goals. Multicast is the only online video provider who offers a complete, integrated hosted solution suite that combines fully managed live Internet broadcasting, on-demand playback and more. With Multicast, you’ll use the Internet to deliver compelling, broadcast quality updates and other communications that keep franchisees on the same page and spread best practices—and you’ll be able to increase revenue by reaching more consumers with a stronger, more focused message.
Multicast delivers value to multi-level marketers by making it easy for them to:
- Recruit downline associates with videos that showcase your organization’s culture, accomplishments, leaders, clients and team members
- Overcome inertia at start up and improve ongoing productivity by delivering live and on-demand education and training that accelerates time to competency and spreads best practices
- Inspire associates and keep them up-to-date while building a sense of community—all without the high travel costs associated with meetings—by easily creating and publishing video, audio and rich media updates from organizational leaders that reach people anywhere the Internet is available
- Support multi-channel campaigns and increase consumer response rates by publishing broadcast quality live and on-demand video, audio or rich media content over the Internet using player templates and custom players that build your brand
- Increase the odds of breakout success with a viral video by making it easy for consumers to upload and share videos—and quickly and easily review the content before it becomes widely available
- Drum up repeat business by enabling targeted promotional strategies that touch different types of customers with video and audio content that is interesting and relevant to them
- Drive more traffic to your web site via innovative technology that makes the content within videos and audios visible to search engines so they are found by more search entries and ranked higher in the results, and so people can to go directly from the search results to the topics within the asset that interests them
- Use that same solution to improve productivity by turning videos, audios and rich media presentations into valuable, long-lived reference materials that teach best practices by giving people the ability to see the list of topics covered in them and to simply click on a link to go right to the ones they need
- Explain policies, compensation plans and decisions in compelling videos that include links to reference documents or web pages with additional detail
- Respond quickly to events with compelling content by easily creating videos and audios that inform your organization and control whether or not they will be able to pass them along to public sites like Facebook and YouTube
- Realize a greater return by establishing, managing and leveraging a library of on-demand media assets including recruiting videos, success stories and video news releases using a streamlined workflow that gives you the ability to easily protect your IP, overcome technical hurdles such as file format conversions, update affiliates and much, much more
- Take advantage of inclusion/exclusion capabilities by geographic location or IP address that enable you to restrict who sees each video, simultaneously protecting your content and controlling delivery costs
- Deliver events and other high-traffic content successfully without the capital costs of hardware that is only needed to meet peaks in demand
- Manage to your budget and understand your viewership via a reporting dashboard and the ability to create sub-accounts by department or group
- And more
To find out more about how Multicast can support your organization visit our Marketing & Sales, Events & Conferences, Corporate Communications and HR & Training pages.
To learn more about the value Multicast provides to multi-level marketers, call us at +1 (877) 664-6137.