Multicast allows content owners to quickly and reliably publish broadband video to a wide variety of broadband media sites. By giving customers the ability to ingest media assets once and publish them anywhere, Multicast significantly reduces the time and complexity commonly associated with syndication.

Whether you want to let your online audience share your content with others by sending an e-mail link directly from your media player; create feeds to your media player that automatically notifies subscribers by RSS or MRSS when you publish new content; or, deliver code within your media player or on your website that lets viewers embed your player within their blogs, profile pages or personal web pages, Multicast delivers powerful syndication tools that help you maximize distribution while providing accountability through media metrics and analytics.