April 18, 2007
ViewCast and Multicast Deliver Integrated Hardware and Service Package for Emerging Streaming Content Providers
PLANO, Texas - April 18, 2007 - ViewCast Corporation (OTCBB: VCST), a leader in developing the world's most advanced media encoding products, today announced that it has signed a value added reseller agreement with Multicast Media Technologies, an expert in the delivery of live and on-demand video content over the Internet. Multicast will bundle the purpose built ViewCast Niagara streaming media appliances with the Multicast turnkey streaming and service support package for the growing number of content producers in emerging markets. ViewCast will begin shipping Niagara encoders to Multicast for deployment within existing infrastructures and for use with new customers and applications.
With a focus on small-to-medium-sized Internet broadcast productions, Multicast will provide end-to-end care and manage the delivery and backroom operations for the non-technical content producer, allowing ViewCast to focus on providing new streaming server hardware and software. Content providers will also be able to benefit from full technical support services, including remote testing and quality assurance, from Multicast.
"ViewCast is excited about the opportunity to work with Multicast as a value-added reseller to streaming content providers," said Dave Stoner, president and chief operating officer of ViewCast. "The bundled service offering includes digital asset management, bandwidth and storage, custom media players, and other add-on features, in addition to comprehensive technical support. Under the terms of the reseller agreement, everyone wins. Customers get better products and service and that should translate into more business for Multicast and ViewCast."
Atlanta-based Multicast is a leading provider of live broadcasting services. Currently, Multicast manages over 3,500 broadcasts per month on behalf of nearly 1,000 clients around the world. This partnership allows Multicast to deliver best-of-breed encoding appliances to its existing client base, as part of a turnkey Internet broadcasting solution to rapidly expanding emerging markets, such as education, entertainment, and worship.
"Combining our battle-tested service model with Viewcast's Niagara encoding appliances, we deliver a compelling streaming solution that is featurerich, affordable and easy to use," said Jason Simpson, executive vice president of business development for Multicast. "Our end-to-end offering will support both live and on-demand Internet broadcasting in multiple streaming formats and is ideal for any content producer wishing to capitalize on the promise of online video without the challenges associated with an overly technical solution."
More information about ViewCast streaming and video capture products is available online at www.viewcast.com.
About ViewCast Corporation
ViewCast develops video and audio communication products for delivering content dynamically via a variety of network types and protocols. These products include Osprey® Video capture cards, Niagara video encoders/servers featuring Niagara SCX encoder management software. Our products address the video capture, processing and delivery requirements for a broad range of applications and markets.
About Multicast Media Technologies, Inc.
Founded in 2000, Multicast Media Technologies, Inc. is a leading provider of Internet broadcast products and services. Multicast powers online channels for targeted audiences by offering an integrated system for the management and monetization of digital content, program scheduling, and interactive audio/video broadcast services on behalf of more than 700 organizations around the world. Multicast provides the only complete online media solution for the deployment of linear, live and on-demand interactive media channels. Multicast is a privately-held company headquartered in Atlanta. For more information, please visit www.multicastmedia.com.
Multicast Public Relations Contact:Pam Hege
678.325.4208
phege@multicastmedia.com
###