Multicast to Deliver Internet Simulcast of Star-Studded Maximum Impact Leadership Event

Event featuring Tony Blair, Jack Nicklaus and others to be broadcast live over the Internet to more than 400 locations on May 8, 2009

ATLANTA—Multicast, a market leader in live event broadcasting, Internet video and multimedia communication, today announced that it has been selected by GiANT Impact as the live Internet delivery partner for the Maximum Impact simulcast. The one-day leadership event, featuring a world-class line-up of brilliant minds intent on communicating the art and science of whole leadership, will be broadcast from Atlanta live to over 60,000 business professionals in more than 400 locations on May 8, 2009.

Multicast delivers a seamless, end-to-end Internet broadcast service that mirrors a traditional broadcast experience, as well as other related solutions for digital media preparation, management and delivery. The company is on track to deliver approximately 50,000 live events this year. Those events will be viewed live by over 70 million people, and eventually seen by 250 million people. On April 23rd, Multicast delivered one of the largest live via the Internet events ever, a simulcast of Dave Ramsey's Town Hall for Hope.

"There is a fundamental shift taking place in live event broadcasting. Live events that were delivered via satellite can now being delivered over the Internet at a better price, more reliably and with higher quality," said Chance Mason, President of Faith Based Initiatives at Multicast. "Our technology has advanced to the point that our clients can reach and engage distributed audiences via the Internet with a viewing experience that is equal to a broadcast television experience. Multicast is privileged to deliver cutting-edge Internet broadcast solutions to GiANT Impact, and to assist GiANT in fulfilling its mission to deliver thought leadership to a global audience."

The Maximum Impact speakers include Tony Blair, the former Prime Minister of the United Kingdom; Jack Nicklaus, winner of a record 18 major golf championships and voted Sports Illustrated's Individual Male Athlete of the Century; Bill George, Harvard business professor, former Medtronic CEO, and author of True North: Discover Your Authentic Leadership; John C. Maxwell, best selling author, speaker and thought leader; Al Weiss, President of Worldwide Operations for Walt Disney Parks and Resorts, and others. The speakers will cover a broad range of leadership topics, including understanding character qualities that activate and empower leadership, connecting and networking with local leaders, and increasing your ability to influence others.

For information about the Maximum Impact Simulcast,
please visit www.maximumimpactsimulcast.com.